Better Data = Better Customer Engagement
Google Analytics (GA) is a powerful tool, that if used correctly can help you, as a small business owner understand how to better use data to serve your customers.
Smart Insight's provides 6 ways get better through customizing GA reports:
Search & replace data;
Set up an advanced filter
Read more and tell me your thoughts in the comment section. How has GA helped you discover new data to gain better customer insight?